Why Does Tinderbox Consulting Exist?

Why Do We Do What We Do?

Companies, heck even people, need a mission. Most companies and organizations operate from a mission statement, vision statement, or belief statement.

According to Wikipedia, a mission statement “is a statement of the purpose of a company, organization or person; its reason for existing; a written declaration of an organization’s core purpose and focus that normally remains unchanged over time.” Our mission statement – the reason we exist – follows a formula borrowed from Simon Sinek, often referred to as the Golden Circle or WHY Statement. To create the WHY Statement, a paragraph is constructed using three elements: why an organization exists, how the organization does what it does, and what the organization does.

Tinderbox Consulting believes in serving God by serving others. We do this through the campsite rule: leave everyone in better shape than we found them. Tinderbox consults with small businesses and entrepreneurs on their sales and marketing initiatives.

We work diligently to serve our clients and put them in a better marketing position than when we found them. Creating a marketing plan is one thing. Executing said plan is quite another thing. This is how we operate. Create and execute marketing and sales plans, and leave our clients in better shape than we found them.


 Tinderbox WHY 2.0